Software architecture is a foundation for building a system that can meet different criteria — technical, operational, and even business ones. Having the right kind of architecture determines how efficient the development process will be, as well as the final product’s performance and scalability. It can also affect the entire company and its future, helping…
Even though every new product development process starts with a groundbreaking idea, it may not be the right one for your customer needs. What you see as a potential success might not, in reality, find its way to the target audience or survive the competition. Furthermore, even a new product in demand might struggle to…
Many apps play a huge role in our everyday and business lives, allowing us to make payments, manage meetings, create and edit content, analyze data, and much more. In 2021, users downloaded 143.6 billion applications, and this is just the beginning. This figure is expected to grow to 184 billion in 2024. In spite of…
Good news! According to Statista, in 2021, React.js became the most widely used web framework among software developers. The survey revealed that 40.14% of respondents relied on it. React.js is a fantastic library for front-end development. No steep learning curve, user-friendly interface and great possibilities – that’s how we can quickly describe React.js. Today we…
According to Fortune Business Insights, the global machine learning (ML) market stood at $15.44 billion in 2021. It is expected to grow to $209.91 billion by 2029 from $21.17 billion in 2022. Today, artificial intelligence (AI) and machine learning techniques are used in many areas, such as medicine, finance, industry, and much more. For example,…
Do you know how the British rock band Marillion got the money for their 1997 US tour? Well, the musicians launched a campaign on the internet and their fans donated $60,000 to support the idea. Pretty impressive, huh? In fact, that was the first noteworthy case of online crowdfunding. Since then, a lot has changed,…
How much time do we spend with mobile apps? The latest report by App Annie revealed stunning results: mobile users spent 3.8 trillion hours using apps in 2021. Can you imagine? No surprise that edgy technologies, such as microservices in mobile app development, are the modern trend in apps for banking, shopping, fitness, games, and…
How much do businesses spend on digital advertising? Let us take just one segment — programmatic display ads. According to eMarketer, digital ad spending worldwide reached $521 billion in 2021, and it was an all-time high. Pretty impressive rise, isn’t it? One of the significant contributions to such a grand increase is the wide range…
You know the feeling when you have to spend a good deal of time on finance operations and repetitive tasks month after month, huh? Like being stuck in Groundhog Day with no chances to escape? However, there is a perfect remedy for this pain. If you know the answer to the “what is RPA in…
Do you use an electric kettle or still boil water over the fire to make a cup of tea? Well, most likely it’s an ergonomic kettle that stands in your kitchen. It automatically turns off once the water starts to boil and even indicates the temperatures, so the choice is obvious. Marketing field players also…
“One thousand dollars going once, one thousand dollars going twice, sold to the best bidder!” When reading this sentence, you probably imagine an impeccably dressed auctioneer and a contented winner getting a famous piece of art or a one-of-a-kind artifact. But what if I tell you that the lot can be the combination of enhanced…
Do you know how many people there are online? As things stand now, 6 out of 10 people worldwide have access to the internet. What an impressive audience, huh? It would be insane to miss this advantage to extend your reach for your business. So, the correct answer to the challenge “how to build a…
In 2021 Nike bought Datalogue, a data integration startup; Neiman Marcus acquired a tech startup for shopper personalization; Walmart and McDonald’s have purchased several Adtech assets. As investor Eric Franchi told Insider, great customer experience is a paramount category and not a fuzzy notion anymore. That is why, marketers have to be straightforward in answering…
Have you ever invested in crypto? And your granny? And your dog? Since today’s global events cause extreme price fluctuations and disrupt the traditional exchange market, everyone who is trying to save their assets should plunge into the crypto world and study its rules. And, according to Statista, the trend for cryptocurrencies will only grow….
Do you know what your next purchase of a smartphone will be like? We can foretell the process for you. You will scan the latest models and reviews and find the best offers online — who needs brick-and-mortar stores these days, right? Then you will order the phone in just a few clicks and decide…