Will AI decide who we date in the future?

Mar 9, 2017

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AI is increasingly conquering our everyday life. This also applies to online dating. In fact, it has become more common to use the internet to find a life partner. According to statistics, 46 percent of online dating users try to find someone for a long-term relationship or even marriage. 8 percent of 18-29 year olds admitting to being in a relationship with a spouse or partner they met online, the highest success rate of any other age group. 

Personal dating assistant

Online dating services were created to enable users to quickly find singles practically anytime and anywhere. However, in reality, the search for Mr. or Ms. Right can extend over a long period of time. In the future, AI promises to significantly facilitate it and even help to avoid disappointments. Algorithms will sound out prospective partners and even arrange a romantic date for you.

Text analysis, face recognition, GPS and biometric data will be used to enable a quick and more precise romantic partner selection.

In fact, we often don’t really know or at least can’t exactly describe the partner we wish. Cognitive Computing and Big-Data analysis can try to find it out, e.g. analyzing our mood, interests, and wishes based on videos, posts, and images on Facebook, Twitter, and Co.

A personal dating assistant will make partner suggestions depending on individual preferences. Concurrently, it will propose an optimal date for both, e.g. visiting a concert of a favorite singer, using mutual interests and data from the calendar.

Love per click?

The last generation of online dating services is already setting trends towards mobile devices and social media.

Mobile devices enable a location-based partner search. Further selection is carried out using singles’ profile images. Swipe left – not attractive, swipe right – attractive. It’s just simple as that!

However, finding a perfect partner is not so easy. It is not unusual when a man falls in love with a brunette though he actually prefers blondes. A woman can favor a passionate traveler instead of a conservative office clerk she was primary looking for. To have ‘a lot in common’ does not mean automatically a perfect ‘Match’.

The chemistry has to be right

Psychological studies have shown that similarities between partners are definitely beneficial, as it leads to more satisfaction in the relationship. However, this does not apply to such superficial characteristics as hobbies and interests. It is a matter of such factors as a general attitude in life, wishes, values and behavioral tendencies.

Has the candidate a positive basic attitude? How does he/she deal with crises?

Does the person tend to be more introverted or extroverted?

These issues are much more interesting for matching algorithms, as they allow an in-depth personality analysis.

Hence, smart dating assistant can’t guarantee a successful partner search. But at least it can speed it up and increase the probability of meeting the perfect partner.

Love remains a matter of fate.  As it’s usually said, ‘the chemistry has to be right’.